If you're an author with a website, you're probably always looking for ways to drive more traffic to your site. After all, the more people who visit your author page there comes need of author page optimization, the more likely you are to sell books. Luckily, there are a few simple things you can do to improve traffic to your author website. First, make sure your author page is optimized for search engines. Include relevant keywords in your tags and titles, and write engaging, keyword-rich descriptions of your work. Also, be sure to post regular updates to your author page, and promote your site on social media and other online platforms. By following these tips, you can help ensure that your author website gets the traffic it deserves.